Finally Lingerie Advertising with Real Girls

Cool action: has for its current underwear campaign & other stories involved models that are not flawless and perfect. Scars, armpit hair, birthmarks – so we want to always see our lingerie beauties!

Since the Foundation of & other stories 2013 when the Swedish company will put emphasis on diversity. So, the last fashion campaign was presented exclusively by transgender models. Now, the high-street label shows her latest lingerie designs to women so don’t want to fit into the typical stereotype of the underwear model.

Everyone can be perfect. The Swedish label & other stories, relies on real women with real flaws. Cellist Kelsey Lu McJunkins is their underarm hair

Flaws can be so beautiful

Three women posing in the current campaign: songwriter Ida Jagerfelt, Blogger Helin honing and cellist Kelsey Lu McJunkins all none professional models. The not quite perfect ladies and their scars, birthmarks, body hair and tattoos were used in scene photographer Hedvig Loretta, who has refused for the shoot like any retouching. A press release says the aim of the campaign is “something on the point of view of the female body to change.”

Great lingerie at great models

A lingerie shoot own themselves for this especially, finally it was in “the most intimate shoots.”, when it comes to find out what is considered ideal female body Not only the extraordinary – and completely normal – we like really good models, but also the lingerie. The Bras, thongs and bodysuits are decorated in bright pink, black, and different shades of red and to have both online and in stores now.

And Helin also blogger honing corresponds with her many tattoos not the course model image.

 

Gallery

That’s one small step for women in media, a giant leap for …

That's one small step for women in media, a giant leap for ...

Source: www.elephantjournal.com

Lingerie Brand Ultimo Uses 7 Real Women In Their Ad: Not …

Lingerie Brand Ultimo Uses 7 Real Women In Their Ad: Not ...

Source: hollywoodlife.com

Lingerie Ads Aimed at Young Women Take a Stand Against …

Lingerie Ads Aimed at Young Women Take a Stand Against ...

Source: petapixel.com

Lingerie Brand Ultimo Uses 7 Real Women In Their Ad: Not …

Lingerie Brand Ultimo Uses 7 Real Women In Their Ad: Not ...

Source: hollywoodlife.com

M&S ‘real women’ underwear ads ‘have no wobbly bits …

M&S 'real women' underwear ads 'have no wobbly bits ...

Source: www.telegraph.co.uk

The Most Controversial Calvin Klein Adskids underwear ad …

The Most Controversial Calvin Klein Adskids underwear ad ...

Source: www.pinterest.com

Real Real Beauty

Real Real Beauty

Source: www.lily.fi

149 best images about Sheerio on Pinterest

149 best images about Sheerio on Pinterest

Source: www.pinterest.com

Image result for Panty Vintage Girdle Ads

Image result for Panty Vintage Girdle Ads

Source: www.pinterest.com

Lingerie Ads Aimed at Young Women Take a Stand Against …

Lingerie Ads Aimed at Young Women Take a Stand Against ...

Source: petapixel.com

Finally, a Lingerie Ad That Shows What Women Really Look …

Finally, a Lingerie Ad That Shows What Women Really Look ...

Source: greatist.com

1000+ ideas about American Apparel Ad on Pinterest …

1000+ ideas about American Apparel Ad on Pinterest ...

Source: www.pinterest.com

Lingerie brand bans Photoshop in new campaign aimed at …

Lingerie brand bans Photoshop in new campaign aimed at ...

Source: themetapicture.com

M&S underwear: Models of all shapes and sizes strip off …

M&S underwear: Models of all shapes and sizes strip off ...

Source: www.dailymail.co.uk

1000+ images about Vintage lingerie ads 80s 90s on …

1000+ images about Vintage lingerie ads 80s 90s on ...

Source: www.pinterest.com

Sexy Girl Lingerie Dress Underwear Sheer Babydoll …

Sexy Girl Lingerie Dress Underwear Sheer Babydoll ...

Source: www.ebay.com

Vintage lingerie

Vintage lingerie

Source: www.blue17.co.uk

pantie ads images

pantie ads images

Source: www.usseek.com

Aerie Lingerie Ads Ditch Photoshop for the ‘Real You’

Aerie Lingerie Ads Ditch Photoshop for the 'Real You'

Source: mashable.com

Lingerie Brand Ultimo Uses 7 Real Women In Their Ad: Not …

Lingerie Brand Ultimo Uses 7 Real Women In Their Ad: Not ...

Source: hollywoodlife.com