Gucci and Givenchy Declare Berlin to the Fashion Capital

Is the great Berlin hype over? Not true! Gucci’s new Chief Designer Alessandro Michele (43) makes the coolest Declaration of love with its current campaign in the German capital since David Bowie (69) hit “Heroes”. And even Givenchy hits in Berlin. Dit is knorke!

“My child, you’re crazy, you gotta to Berlin” – the quote from the operetta composer Franz von Suppe (– 76) is indeed already over 100 years old, but still is true. The next madman have now discovered her love for Berlin: Alessandro Michele, the current favorite designer of all fashionistas and Creative Director of Gucci, and Givenchy ultrahipper Chief Designer Riccardo Tisci (41) devote a full campaign of the capital – because back models and fashion almost in the background.

With Peacock and skateboard through the Berlin underground passage? Prohibited when the BVG, allowed at Gucci

We children from Bahnhof Zoo

Gucci and photographer Glen Luchford (47) were inspired by the (West) Berlin night life of the 1980s and set various locations in scene in the campaign images. So was photographed on the roof of the Maritim Hotel in Berlin-Mitte, a yellow tiled underground, a pink Club toilet, a neighborhood pub and the central bus station (ZOB).

On the Berlin night life of the 80s! Alessandro Michele pays homage with his Gucci spring/summer campaign of the German capital. Was photographed at various locations in Berlin, as here at the Berlin bus station

The models look of the 1980s from inspired Gucci clothes and accessories such as the protagonist of a film in their, out of a mixture “the Royal Tenenbaums” and “we children from Bahnhof Zoo” might be. Oh yes, instead of clutch to wear now Peacock under his arm. Crazy, but dit is just Berlin!

In the Berlin night life, with cool backpack and silk Pajama – in Berlin, everything is possible just!

Dogs may be in the subway, even mini ponies… But peacocks? And the gentleman on the left side of the image doesn’t look like the young Helmut Berger?

Arrival at the bar. Unfortunately Gucci not betrayed, to which it is.

And where to meet the later all Club kids? Of course on the toilet!

Gorgeous East

And even Givenchy puts in his pre’fall campaign 2016 the brittle charm of Berlin’s dar. Unlike the Parisian label opts for Gucci however East Berlin, on the former GDR Boulevard Karl-Marx-Allee. Looks as Berlin shortly before the fashionweek would have again earned the name capital of fashion.